Blxnk Canvas helps brands, creators, and media companies turn great ideas into content systems that build audiences, strengthen brands, and create sustainable growth.

Imelda Skinder, Founder

Imelda Vergara Skinder is the founder of Blxnk Canvas, a growth and content strategy studio helping brands, creators, and media companies turn content into sustainable audience growth.

She specializes in audience development, podcast and YouTube growth, social video strategy, and AI-powered content systems designed to help teams create, distribute, and optimize content more effectively.

With more than 10 years of experience across entertainment, media, and fashion, Imelda has worked with brands including the Los Angeles Times, NBC, Stitcher, SiriusXM, Hartbeat, GUESS, and Alo Yoga. Her approach combines brand strategy, content marketing, paid media, platform optimization, and audience data to identify where growth is actually coming from and build repeatable systems around it.

Based in Austin after more than a decade in Los Angeles, she leads strategy and client engagements for Blxnk Canvas, bringing in specialist collaborators when projects require additional production, creative, or technical expertise.